Does Spending Money On Social Media Ads Scare You? You are not alone.
It is a scary proposition. Much like driving a car at night, on the highway, without lights, having no idea where you are or where you are heading or how fast you are going or if you are going to crash at any second.
Digital advertising is an exciting field because of the technology and innovation behind it. Yet in spite of the possibilities it offers, it’s become formulaic, mathematical, and complex.
So the question is what you, an entrepreneur or small business owner not specialized in digital advertising, should do?